SV Studios // Frost

Los Angeles–based artist Maggie West presents Frost, a new immersive installation that transforms time-lapse photography into a luminous winter dreamscape. Using her signature approach of layered imagery and colored lighting, West reimagines delicate branches and silvery leaves in icy tones of blue and white. Displayed across expansive digital screens, these shifting landscapes unfold like a frozen garden slowly coming to life, inviting audiences to step inside a serene world of pale light and delicate blooms.

West’s work has been featured at landmark venues and cultural institutions including Coachella, Google, and the California Academy of Sciences. Her large-scale installations and video environments have been commissioned by leading cultural partners and global brands, earning her recognition as a pioneer in blending fine art photography with immersive digital media. With Frost, West expands on this practice, creating a seasonal experience that merges natural beauty with cutting-edge technology.

Time Lapse Photography

West’s groundbreaking time-lapse animations push the boundaries of photography, transforming natural subjects into immersive, otherworldly environments. By meticulously capturing thousands of high-resolution frames over extended periods of time, West reveals subtle movements that are normally imperceptible to the human eye. The slow unfurling of leaves, the shifting hues of petals under light. Layered with her signature use of colored gels and lighting techniques, these animations recast the familiar textures of nature as luminous, dreamlike landscapes.

Through this innovative process, West has established a distinctive visual language that merges scientific observation with artistic imagination. Her animations are not simply documentation, but meditations on transformation, temporality, and the hidden rhythms of the natural world. This practice has been recognized by major cultural institutions and brands alike, cementing West’s reputation as a pioneer of immersive digital media who continues to expand the possibilities of time-lapse as a medium.

SV Studios

Following the success of her previous exhibition at SV Studios, West returns to the Los Angeles venue with Frost, a new seasonal installation. Known for transforming vast screens into immersive environments of color and movement, West now shifts her focus to a winter aesthetic, reimagining delicate branches and silvery leaves in icy tones of blue and white. This new body of work transforms the studio’s high-resolution LED environment into a luminous frozen garden, enveloping audiences in a serene, dreamlike atmosphere that contrasts yet complements the vibrancy of her earlier presentation there.

SV Studios’ state-of-the-art technology and flexible event space make it an ideal platform for West’s ambitious installations. The venue’s sweeping curved screens and central Los Angeles location allow Frost to unfold as both an intimate encounter with nature and a cinematic spectacle, perfectly suited for private events, brand activations, and content capture. Building on her proven success at the site, West’s return establishes an evolving dialogue between her work and the space, demonstrating the versatility of her practice across seasons and themes.

With Frost, West continues her exploration of time-lapse photography as an immersive medium, offering Los Angeles audiences an entirely new perspective on her art. The installation not only showcases her technical innovation and visual poetry, but also underscores SV Studios’ role as a leading destination for immersive experiences and branded cultural events. For audiences and brand partners alike, Frost represents a rare opportunity to experience one of today’s most distinctive voices in digital art within one of the most advanced creative studios in the world.

Event Activation

The premiere of Frost at SV Studios creates an exclusive opportunity for brands to host private events and influencer activations in Los Angeles. With its cinematic winter aesthetic and state-of-the-art LED screens, the installation provides a striking backdrop for elegant seasonal gatherings. Guests are immersed in luminous blue light, silvery leaves, and delicate blooms, transforming the studio into a refined holiday environment that feels both modern and timeless.

The visual richness of Frost also makes it an ideal setting for content creation. The glowing digital garden lends itself to selfies, short-form video, and organic social media moments that extend the reach of any event well beyond the venue. For luxury brands and lifestyle partners, the tasteful holiday look of Frost ensures that every interaction — whether a private dinner, influencer launch, or VIP reception — is captured within an unforgettable, immersive atmosphere.

Thanks for reading!

Maggie@maggiewest.co

Phil.quist@caa.com